Transparent Analysis & Metrics

Introduction

Transparency Analysis & Metrics (TAM) is a cutting-edge fintech startup established with the sole vision of providing transparency, accuracy, and fairness in the world of interchange fees. With the complexity of fee structures set by credit card networks and their propensity for change, merchants often find themselves navigating an opaque and sometimes overpriced system. TAM seeks to change that dynamic.

“The swipe fees set by Visa and Mastercard vary according to type of card, type of transaction and size of merchant, with hundreds of combinations possible. That makes them difficult to understand even for payments experts, and merchants don’t know how much they are paying for a particular transaction at the time of purchase. In addition, the fees are hidden from consumers, with merchants unable to include them on receipts and banks failing to disclose them on monthly credit card bills. Making the fees transparent would be the first step toward bringing about competition.”

Source: https://merchantspaymentscoalition.com

“The number to look at is total swipe fees for credit and debit cards, which soared 17 percent to a record $160.7 billion in 2022 and have more than doubled in the past decade. Visa and Mastercard credit card swipe fees made up the bulk of the total at $93.2 billion – a 21 percent increase over the year before and nearly triple the amount a decade earlier”

Source: https://merchantspaymentscoalition.com

The most accepted credit cards are Visa and Mastercard, which are accepted at over 44 million and 37 million merchant locations worldwide, respectively. American Express is accepted at over 31 million merchant locations, and Discover is accepted at over 30 million merchant locations.

142 million merchants worldwide